Saturday, March 17, 2018


By: Satinderpal Singh
Topic: International airlines
Post 2: Twitter
Qatar Airways
The company tweets on a daily basis on its twitter account and sometimes they even have multiple posts in a single day.
The tweets are about the latest news about the company along with photos and the videos. They also post new about the company’s various collaborations with other companies that may be of interest for the viewers. Company also answers the questions of the people in the re-tweets section. This helps the people who have queries about the services or any other complaints. This I think is good for communication with people and makes people feel good.

3 ).Qatar Airways twitter page
Company uses keywords like @qatarairways and also uses # (hashtags) where there is a need. They have hashtag which goes with #QatarAirways. 
The company page has 1.33 million followers and has about 50.2 thousand tweets.
The company also has 3389 likes on their posts. (twitter, 2018)
Lufthansa
Company tweets on a daily basis but there is a frequency of one post per day. Qatar Airways has multiple posts in a single day but Lufthansa has one post in one day.
The company posts photos and videos about their planes and the history they carry on with form the past decades. The company does not have many retweets and in this case they lack behind Qatar airways. The company also has information about the new things being brought out by the company.


4). Twitter page Lufthansa
The link for the twitter page:  https://twitter.com/lufthansa?lang=en
The company use the keywords like @Lufthansa and hashtags like #Superstar.
A recent post by Lufthansa which was posted on March 3 had 473 likes and it was a photo of an old Lufthansa plane (twitter, 2018). This post grabbed attention because the plane featured in the picture was the one of the 44 planes made of that particular line. This helps company spread knowledge and the public also likes seeing these things.
The company has 383,000 followers and the company has 80.6 thousand total posts. The company has 4,783 likes on their page. (twitter, 2018)
The Appearance of the company’s webpage is pretty good and has various options but lacks the retweets column. The upper portion of the page has photo of Lufthansa planes which is followed by the posts by the company.
Following is the table that helps us differentiate between the twitter pages of the company.


Qatar Airways
Lufthansa
Total Tweets
50.2K
80.6K
Followers
1.33 Million
383,000



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